Japan must tailor its fashion strategy
The Daily Yomiuri, Japan reports here: Although the government and fashion industry have implemented numerous strategies to sell Japanese fashion brands to the world, further efforts are necessary to stay ahead of the pack of other Asian countries. The 2008 Spring/Summer Paris Fashion Week held last month showed an increased Asian influence due to the participation of many designers from Asian countries. Japanese and South Korean designers have regularly featured in the event, but this year, designers from India and Thailand made their debut.